Grow some flowers. Give them away. That’s it. It’s humble. It’s simple. It’s powerful.
Our Mission
Growing Kindness is a little project with a big heart and a big dream. Our goal? To start a campaign of kindness that starts a ripple of goodwill that reaches across the world.
How? Flowers.
Growing a cut flower garden is easier than you think. All you need is a little bit of dirt and a big heart. We’re here to help you with the rest!
The Growing Kindness Project is working to support thousands, just like you, who want to share kindness by growing and giving flowers.
We provide support, education, and resources to help you both garden and give. Whether you’re an experienced gardener or have never grown a single plant, whether you’re tending a pot of flowers on your city balcony or acres of blooms on a farm, we’re here to help you grow kindness in your community. Join us and let’s get growing in your neighborhood or community!
History
The Growing Kindness Project started when Deanna Kitchen, an aspiring flower farmer, accidentally planted more dahlias than she could market. Together with her family, she started delivering flowers throughout her community, sharing flowers at bus stops, doctors office’s, and retirement homes. With every delivery, Deanna discovered that when they held out flowers, they held out a powerful catalyst for sharing kindness and fostering connection.
The next spring, Deanna was dividing tubers from the original 500 dahlia plants when she realized she was holding the keys to what would eventually become the Growing Kindness Project. Deanna began gifting dahlias to anyone who wanted to grow and share flowers in their community.
And so, the Growing Kindness Project was born. The first year, they gave away hundreds of dahlias that were grown and shared across Washington state. The next year, the project supported trained Ambassadors and supplied them with dahlia tubers, plant starts, training, and information to help them successfully grow and share flowers across Washington state.
Now, the Growing Kindness project is expanding to support Ambassadors across the nation and Growing Kindness Gardeners around the world. Read more about the history of the project here and as well as how it’s growing and expanding.